Squeezely CDP gives your marketing department the opportunity to build a 360 ° customer profile, tailored to your organization and business. The 360 degree profile is automatically enriched with predictions by built-in data models to enable relevant 1-to-1 communication.
Squeezely customers realize an increase in turnover through the use of personalization in the customer journey. Some applications of this personalized communication are:
- Website personalization via the included module.
- Product recommendations on your website & email.
- Persuasion marketing with the principles of Cialdini.
- Personalized email triggers via Squeezely Journey Builder
The simplicity & flexibility of the Customer Data Platform is often decisive when choosing this software. In addition, the involvement of the support team is mentioned as the reason for the success of a personalization project.