Compare all CDP suppliers worldwide
FIND THE BEST SOLUTION FOR YOUR BUSINESS
Real CDP, Customer Experience, CRM, Personalisation or Marketing Automation? Our overview offers ample 250 different CDP solutions from the global CDP offering. The overview is continuously supplemented and updated.
In the spotlight

Segment is one of the world's best-known CDP solutions. The solution provides an easy way to build good 360-degree customer profiles and deploy them in marketing campaigns, real-time online personalisation and data-based recommendations. Segment is used by large and medium-sized companies. It is seen in many companies as accessible to both IT and users.

Optimove works with customer data from the "science first" principle. The unique technology ensures that Optimove has little data contamination. The suite consists of a full-fledged CDP as a core with, in addition, user-friendly modules that can be used to orchestrate omni-channel campaigns, for example. Also, Optimove has "predictive models" based on customer data combined with Machine Learning and AI.

The American Tealium has been an important player in the field of Customer Data and Online Personalization for years. Meanwhile the Tealium Suite consists of multiple components such as a Real CDP, DMP and Online Personalisation tools. Tealium is especially meant for large multinational organizations that want to distribute all their data through the Universal Data Hub.
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- DMP
- Ecommerce Personalization
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- Email marketing
- Free basic version
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- On-Premise
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- Predictive models
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- Universal Data Hub
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