UDH Archieven | CDP.solutions

Customer Experience-optimalisatie en de sleutelrol van data

Customer Experience-optimalisatie en de sleutelrol van data

Vraag Ecommerce-marketeers wat hun ultieme uitdaging is en hun antwoord is negen op de tien keer: Customer Experience-optimalisatie. Wereldwijd staat het thema al enkele jaren [...]

Customer Experience-optimalisatie en de sleutelrol van dataRedactie2021-03-19T14:04:35+01:00

CDP trends 2021

CDP trends 2021

Het belang van een 360-graden klantbeeld is bekend. Het klantprofiel waarin historische, demografische en realtime data samenvallen, bepaalt de kwaliteit van de customer experience. Hoewel [...]

CDP trends 2021Redactie2021-02-11T14:56:28+01:00

Customer Data Platform technologie | De actuele stand van zaken

Customer Data Platform technologie | De actuele stand van zaken

Het applicatielandschap verandert doorlopend en sneller dan ooit. Bovendien is de groei van nieuwe technologie -om bestaande en nieuwe uitdagingen op te lossen- ongekend. [...]

Customer Data Platform technologie | De actuele stand van zakenCDP specialist2020-10-05T12:08:04+02:00

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